Prevention, Not Reaction
CarersCloud proactively identifies hidden family carers within your organization and maps their full caring journey. We understand that to help families plan, adapt, and thrive, they need more than just general advice—they need personalized roadmaps.
By standing beside families from early planning through to the end of life and beyond, we ensure your employees are supported at every stage. Our evidence-based methodology allows us to identify hidden carers early, delivering the vital ROI and organisational data that leaders demand.
Powered by our Proprietary Identification Framework & Evidence-Based Resilience Methodology
600 People Leave Work Every Day Because of Caring Responsibilities.
Most Didn't Want to Leave.
600
Workers Exit Daily
Every single day, 600 UK workers leave employment because of caring responsibilities.
Source: Carers UK, 2019
£47.7bn
Annual Cost to UK Business
The total economic cost of unpaid carers leaving or reducing their work, every year.
Source: Carers UK
1 in 7
Known Employees Are Carers
ONS data identifies 1 in 7 employees as carers — but research shows 60% of carers do not identify themselves for personal reasons, meaning the true number in your workforce is significantly higher.
Source: ONS 2021; Carers UK State of Caring 2023
1 in 6
Employers Have A Carers Policy
Only 17% of employers have a formal carer policy. The rest carry unmanaged risk — and unquantified cost.
Source: Carers UK State of Caring 2023
Family carers are the largest hidden workforce risk in UK business. They are experienced, loyal, high-tenure employees — precisely the people organisations cannot afford to lose. Yet most are invisible until the resignation letter arrives.
Prevention, Not Reaction
CarersCloud proactively identifies hidden family carers and maps their full caring journey — from early planning through to end of life and beyond.
Carer Identification
Proactive AI-driven identification of hidden carers before they reach crisis point — not after they've handed in their notice.
Personalised Support Hub
Tailored digital resources, expert signposting and navigation tools — matched to each carer's individual situation and stage.
Manager Enablement
Practical tools and structured training so line managers can have the right conversations and take the right actions.
Resilience Audit
Organisational benchmarking that quantifies carer risk across your workforce — giving leadership a documented evidence base.
ROI Dashboard
Real-time analytics giving HR directors, CFOs and COOs the data they need to demonstrate and justify the business case.
Carer Risk Isn't an HR Problem.
It's a P&L Problem.
For a 1,000-person organisation, unmanaged carer risk costs an estimated £670,000 per year in presenteeism and turnover alone — before accounting for legal exposure.
Deloitte's research confirms that employer investment in workplace mental health and wellbeing returns £4.70 for every £1 spent.
CarersCloud is built to capture that return and document it for your board.
Founded on Experience.
Built on Evidence.
CarersCloud was founded by Irene Watkins — RGN, CIPD Chartered Fellow, MBA — following 25+ years of executive leadership across health, social care and housing.
Irene opened the first Carers Centre in Cardiff, led Macmillan Cancer Support's NHS partnership programme, and turned around a CQC-rated hospice from 'Requires Improvement' to 'Outstanding' in four and a half years and through the Covid pandemic.
CarersCloud is the platform she always knew was needed — built to make the invisible visible, and to give organisations the tools and evidence to act.
Sue Starkey
Executive Coach
NHS and Ministry of Justice trained Executive Coach — bringing deep expertise in supporting individuals through high-pressure, complex caring and workplace situations.
Dr Sheila Popert
Clinical Advisor
Palliative Care Consultant and Virtual Reality Wellbeing specialist — providing clinical insight into end-of-life caring journeys and innovative wellbeing interventions.
Dr Samantha Morgan
Medical Advisor
20+ years as a GP and Menopause Specialist — addressing the intersection of carer burnout, menopause and chronic health conditions in the working population.
Dr Paul Jennings
Clinical Advisor
GP with 10+ years experience, specialising in Insomnia and Cognitive Behavioural Therapy — addressing the sleep and mental health impacts of sustained caring responsibilities.
Ready to Know Your Organisation's Carer Risk Score?
Book a no-obligation discovery call with our team. We'll build you a personalised,
documented cost estimate based on your actual headcount, sector and risk profile.
